We are well into 2018 now and about to start the last quarter of the year. It is, therefore, a great time to reassess your marketing activity so far and start to consider the activities you want to take into 2019 and beyond.
At this stage you should be able to see your financials quite accurately.
Which were your best months, which months bombed, and get a good idea on the business as a whole. You don’t have a full year of information but it’s certainly worth considering all these points so that by the end of the year you can confidently plan your marketing activity for 2019.